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Centre Auto Les Evouettes' Business cards

DATE: Mar 16th, 2016  |  CLIENT: Centre Auto Les Evouettes

01. Project Info

Welcome to Centre Auto Les Evouettes, a premier car garage located in the picturesque village of Les Evouettes, nestled in the stunning Swiss canton of Valais.
At Centre Auto Les Evouettes, their unwavering commitment to excellence and customer satisfaction sets them apart. Their team of highly skilled technicians and automotive experts are dedicated to providing top-notch service, ensuring that each vehicle receives the utmost care and attention to detail.
With a deep understanding of the importance of reliable transportation, Centre Auto Les Evouettes strives to keep their customers’ vehicles in optimal condition. From routine maintenance to complex repairs, their experienced technicians possess the expertise and state-of-the-art equipment necessary to tackle any automotive challenge.

02. The Process

Designing impactful business cards for Centre Auto Les Evouettes requires a creative process that aligns with their brand identity and values. With a sleek black background, accompanied by vibrant red and white accents, the business cards aim to capture attention and convey professionalism. Here’s an overview of the creative process involved in crafting these striking business cards:
Define Objectives and Target Audience
The first step is to understand the objectives of the business cards and the target audience. Centre Auto Les Evouettes’ business cards should effectively represent their brand, create a memorable impression, and cater to clients, suppliers, and potential business partners in the automotive industry.
Incorporate Brand Identity
To ensure consistency and brand recognition, the business cards should reflect Centre Auto Les Evouettes’ visual identity. Elements from their logo, such as the car silhouette and the red and white color scheme, should be integrated into the design. This helps reinforce brand recognition and aligns the business cards with their overall brand image.
Layout and Composition
Consider the layout and composition of the business card design. Opt for a clean and professional layout that emphasizes essential information, such as the company name, logo, contact details, and job title. Balance the placement of elements to create a visually appealing design that is easy to read and navigate.
Color Selection
Incorporate the sleek black background to create a sense of sophistication and elegance. The black backdrop serves as a strong foundation for the design, allowing the vibrant red and white accents to stand out. Red and white can be used strategically for key elements like the logo, text, or borders to create visual contrast and draw attention.
Typography
Choose appropriate fonts that convey professionalism, readability, and consistency with the overall brand image. Opt for legible typefaces for the contact details while considering bolder or stylized fonts for the company name or tagline. Maintain a consistent font style and hierarchy throughout the card to ensure clarity and visual cohesion.
Finishing Touches
Consider additional design elements that can enhance the overall look and feel of the business cards. This may include spot UV coating or metallic finishes to make specific elements, such as the logo or borders, stand out and create a shimmery effect. Such finishes can add a touch of elegance and uniqueness to the cards.
Review, Refine, and Print
After finalizing the design, review the business card layout, ensuring accuracy, readability, and adherence to brand guidelines. Make any necessary refinements and adjustments based on feedback or personal preferences. Once satisfied with the design, choose a reputable printing service that can produce high-quality business cards with the desired finishes.
By following this creative process, Centre Auto Les Evouettes can create business cards that exude professionalism and make a lasting impression. The sleek black background, coupled with shimmery red and white accents, ensures that the cards stand out while maintaining consistency with their brand identity.